Taking a data agency to the next level

Approach: Creativity on Tap

R-Cubed is one of the UK’s leading independent data and tech agencies. They have multi-award-winning expertise in several key areas but needed to pull these strengths into a single unifying purpose that would release the potential of their team and transform their business development, communications, and growth.

Data Enlightenment

We worked collaboratively with the leadership team over several months on their positioning, proposition, brand narrative, and a framework to understand themselves and elevate their approach, culture, and technology into a single-minded and compelling idea, Data Enlightenment, that inspired their team.

"We realised we needed a new platform to build on to achieve our ambitious plans for growth. So the Board worked collaboratively with Firehaus who got to the heart of our proposition and brought it to life with Data Enlightenment. Not only does this authentically capture what we're about but it has excited both our audience and employees. We are now in a process of building our communications and culture around it”

Jo Young, Innovation Director R-Cubed

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Releasing a national force for good

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Strategic and creative agility during the Covid crisis